New Etsy Review System
Earlier this week Etsy announced that the Feedback system would be retiring with the roll-out of the new Etsy Review System, claiming that it will be creating a more authentic experience.
Previously, feedback was given in a pretty straightforward manner - either positive, negative or neutral and leaving comments as a part of feedback was optional. With the new review system, buyers give a rating using the star system (like eBay) and tell why they gave that rating with text reviews (must be minimum of five words). So, we're saying goodbye to the percentage score and saying hello to a possible 5-gold stars.
Another big change is that the rating and review can be edited. So, for example, if there was a problem and the buyer and seller resolved it together, a poor review could then be edited. Editing is available for up to 60 days.
Also, sellers no longer give the buyers feedback. Only buyers rate the sellers.
So what are your thoughts on this new review system? Will you miss the old feedback style? Do you think this is a step in the right direction?
2 comments:
I think it makes more sense to new buyers. It's very much like the feedback system Amazon uses - as well as other companies in different markets like Netflix. I also believe it's "gentler" to sellers because with the star rating it doesn't "hurt" as much. There's no freaking out over whether or not they have a negative. There was way too much emphasis on negs and neutrals. With a star rating people look at the overall stars more and realize not everyone will love a product all of the time.
I BELIEVE THE BUYERS KNOW WHAT THEY WANT AND ARE LOOKING FOR IN A PURCHASE. THEY WANT AND NEED TO TRUST THE PURCHASING EXPERIENCE. FROM BUYING THE ITEM AS WELL AS BEING THE BEST TO JUDGE ON THE ARRIVAL OF THEIR PACKAGE.
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